Privacy Policy
Last updated: July 16, 2026
1. Introduction
Go Aria ("we," "us," "our," or "Company") operates the Go Aria service, an AI-powered receptionist platform for local businesses. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our service.
2. Information We Collect
We collect information necessary to operate the service and communicate with customers of our business users:
- Communication Data: Phone numbers, email addresses, SMS messages, call recordings, and transcripts shared through our platform.
- Business Data: Business name, location, services offered, and configuration preferences provided by business owners.
- Technical Data: IP addresses, user agents, timestamps, and API usage patterns for service reliability and security.
- Call & Voice Data: Audio recordings and transcripts are processed for AI analysis and training (anonymized and aggregated only).
3. How We Use Your Information
We use collected information to:
- Deliver and improve the AI receptionist service.
- Process communications (SMS responses, call handling, appointment booking) on behalf of our business users.
- Notify business owners of new leads, bookings, and customer interactions.
- Analyze service performance, debug issues, and prevent fraud.
- Comply with legal and regulatory obligations.
- Train and improve our AI models using anonymized, aggregated data (opt-out available per request).
4. Data Retention
We retain data for the following periods:
- Call recordings & transcripts: 90 days (deleted automatically unless customer requests archive).
- Lead information: 24 months (for business reporting and compliance).
- SMS messages: 30 days (for delivery verification and customer support).
- Technical logs: 30 days (for security and performance monitoring).
You may request permanent deletion of your data at any time, except where retention is required by law.
5. Your Rights and Choices
Depending on your location, you have rights including:
- Access: You may request a copy of your personal data we hold.
- Correction: You may request we correct inaccurate information.
- Deletion: You may request deletion of your data (right to be forgotten).
- Opt-Out of Marketing: You may unsubscribe from promotional communications at any time.
- Portability: You may request your data in a portable format.
- Restrict Processing: You may limit how we use your data in certain circumstances.
To exercise any of these rights, contact us at arianmy@goaria.ai.
6. Data Security
We implement industry-standard security measures to protect your data, including TLS encryption in transit, SOC 2 compliant hosting via Supabase, and restricted access controls. However, no security system is completely impenetrable. Report security concerns to arianmy@goaria.ai immediately.
7. Third-Party Services
We use trusted third parties to operate the service. Your information may be shared with:
- Telnyx: SMS delivery and inbound call routing.
- Retell AI: Voice call processing and transcription.
- Anthropic (Claude API): AI language model for conversation and decision-making.
- Cal.com: Appointment scheduling and calendar integration.
We contractually require these partners to protect your data with the same standards we maintain.
8. International Data Transfers
Go Aria operates in the United States. If you access our service from outside the US, your data will be transferred to, stored in, and processed in the US. By using our service, you consent to this transfer. We comply with GDPR, CCPA, and other applicable data protection laws.
9. Children's Privacy
Go Aria is not intended for users under 13 years of age. We do not knowingly collect information from children. If we become aware of such collection, we will delete it immediately. Parents who believe their child has provided information should contact us at arianmy@goaria.ai.
10. Policy Changes
We may update this Privacy Policy from time to time. Changes become effective upon posting to this page. Continued use of the service constitutes acceptance of updated terms. We encourage you to review this policy periodically.
11. Contact Us
If you have questions about this Privacy Policy, wish to exercise your rights, or report a concern:
Email: arianmy@goaria.ai
Mailing Address: Go Aria, Northern Virginia, USA
This policy complies with GDPR (EU), CCPA (California), PIPEDA (Canada), and other applicable data protection regulations.